
Local search in South Africa, where the suburb matters more than the city
South Africans search locally in a way that is more granular than the city name. Nobody in Johannesburg searches for a plumber in Johannesburg. They…
· 3 min read
Insights
What we’ve learned building and running websites in this market.

South Africans search locally in a way that is more granular than the city name. Nobody in Johannesburg searches for a plumber in Johannesburg. They…
· 3 min read

Load shedding changes how South African businesses operate, and it quietly changes what a website needs to do. When your phones are down, your card…
· 3 min read

POPIA has been enforceable for years now, and a great many South African websites are still running the setup they had before it. Usually that means an…
· 4 min read

There is a persistent belief that more pages mean more rankings. It made sense in 2010. It has been wrong for a decade, and it is now actively harmful…
· 1 min read
Let's talk
A free 30-minute strategy call. We'll review what you have, tell you what's possible, and give you a straight answer on cost and timeline.