Insights
No filler and no listicles. Just the decisions, trade-offs and fixes that actually move the needle on speed, rankings and enquiries.
Showing 13 to 24 of 25
Plenty of UK businesses run websites written in an American register, usually because the template came from there, or the copy was written by someone…
· 3 min read
If you are a plumber in Leeds, an electrician in Bristol or a dentist in Glasgow, there is a good chance more people see your Google Business Profile than…
· 3 min read
Almost every UK website has a cookie banner. A surprising number of them are wrong, and wrong in ways that manage to be both non compliant and bad for…
· 3 min read
Shopify runs on genuinely fast infrastructure. When a Shopify store is slow, and plenty are, the cause is almost never Shopify. It is what has been added…
· 3 min read
Single location local SEO is close to a solved problem. Claim your Google Business Profile, keep your details consistent, gather reviews, and you will…
· 3 min read
If you sell anything online in the United States, this is one of the few legal risks that arrives without warning, targets small businesses as readily as…
· 3 min read
The UAE market has a rhythm that catches out businesses used to a Western calendar. Demand does not decline gently over August and pick up in September…
· 3 min read
There is a version of Arabic support that costs almost nothing: run the site through a translation plugin, add a language toggle, tick the box. It is also…
· 3 min read
Ask five agencies in Dubai to quote for the same website and you will get five numbers that look like they belong to different projects. That is not…
· 3 min read
There is a persistent belief that more pages mean more rankings. It made sense in 2010. It has been wrong for a decade, and it is now actively harmful…
· 1 min read
Every business we work with in Lagos has the same story. The website has a contact form. The form works. Almost nobody uses it. Meanwhile the owner's…
· 3 min read
The UAE is one of the most competitive markets in the world for attention. It is also one of the easiest to get wrong from the outside, because the…
· 3 min read
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